Title: Associate Manager E-commerce
Description:
- Participate in the design of IFFCO group Ecommerce strategy across the different Ecommerce sub-channel Grocery Market Place, Bricks and Clicks, Generalist Pure Player and Food Pure Players
- Lead the forecast accuracy and participate in yearly financial and volume planning
- Execute the strategy across the different sub-channels by leading the relationship with the key e-retailers focusing on products availability, quality of execution, trade marketing activities and data analytics on business performance ie sales growth, market share, category performance driver and competitive landscape
- Manage the external relationship and develop strategic Joint Business Plan with Ecommerce Pure Players and contribute to the Joint Business Plan for Grocery Market Place and Bricks and Clicks
- Monitor and manage the day to day activities (orders, payment collection, finance reconciliation, operational performance ie fill rate, out of stocks, delivery time)
- Think out of the box to drive innovative way to touch more consumers and incremental business opportunities
- Drive financial profitability through financial mix analysis, trade spend, trade marketing and marketing analysis to drive expected ROI,
- Understand shoppers’ path to purchase and address identified opportunities to increase consumers conversion, satisfaction and loyalty
- Collaborate with internal multi-functional stakeholders Marketing, Trade Marketing, Sales, Supply Chain and Finance to drive innovation, change, simplification and efficiency across all touchpoints to better serve our consumers
- Reports to the management business achievement and Ecommerce sales fundamentals KPI
- Manage the day to day relation with ecommerce suppliers and agencies
Business Unit:
Corporate-S&D(GCC) DMCC (5356)
Business Group:
S&D(GCC) (240)
